Google Ads Management That Generates Leads, Not Just Clicks
I run Google Ads campaigns built around one outcome: qualified enquiries for your business. Management is £750/month, with no setup fee and a 3-month minimum. Qualification is required: the numbers need to work from day one.
The Problems Most Local Businesses Face
If any of these sound familiar, you're not alone , and they're all fixable with the right system.
Wasted ad spend
Old campaigns running on the wrong keywords, wrong areas, no negatives. You're paying for clicks that never turn into customers.
No tracking
Without proper call and form tracking, you can't tell which ads are working , so you can't improve them.
Bad landing pages
Sending ad traffic to a generic homepage kills your conversion rate. Ads need pages built to convert.
Low-quality leads
Wrong targeting brings in tyre-kickers, price-shoppers and people outside your service area.
Set and forget setups
Google Ads needs constant tuning , negatives, bids, ad copy, landing pages. Without it, performance drops fast.
Agencies that hide behind reports
Long PDFs full of vanity metrics. You want leads and a clear cost per lead , nothing else.
My Google Ads System
Everything I do is built around one goal: more qualified enquiries for your business.
I focus on your most valuable, high-intent searches, such as “accountant for small business Stockport” or “employment solicitor Stockport”: people looking for a firm or specialist they can engage now, rather than researching a general topic. I map those searches to the services you most want to grow, so the priority is relevant enquiries, not traffic for its own sake.
- Keyword research focused on high-intent, ready-to-buy searches
- Geo-targeting tight to your actual service area
- Conversion-focused landing pages (built or optimised)
- Full call and form tracking on every campaign
- Management £750/month, no setup fee, 3-month minimum; qualification required
- Ongoing optimisation , negatives, bids, ad copy, landing page tests
How I Work
Strategy & Setup
I research keywords, build the campaigns, set up tracking and build or optimise your landing page.
Launch & Tune
Ads go live. The first few weeks are heavy tuning , negatives, bids, ad copy , to drive cost-per-lead down fast.
Scale & Report
Once I have a working campaign, I scale spend carefully and report monthly on leads, cost per lead and ROI.
What You Can Expect
Frequently Asked Questions
How quickly will Google Ads start producing leads?+
Most campaigns produce their first enquiries within the first week of launching. The first month is usually spent tuning to drive cost-per-lead down before scaling spend.
How much do I need to spend?+
Ad spend is custom, calculated from your business, industry, competition, location and goals after a discovery call. You pay Google directly from your own card and own the account.
How is management priced?+
Management is £750/month with no setup fee and a 3-month minimum. Google Ads is about speed, so the numbers need to work from day one. I only take on Ads clients where I'm confident it will pay off. It can be combined with any package; ad spend is separate.
Do you build landing pages too?+
A dedicated landing page is an optional add-on, alongside extra services or locations and the enquiry pipeline system. I recommend what the campaign actually needs.
Should I do SEO or Google Ads first?+
Google Ads requires qualification. If the numbers do not stack up yet, I recommend Foundation on your existing website at £500/month with no setup fee, on a 12-month agreement paid monthly, then revisit Ads later.
Tell me about your practice
Tell me about your practice and I'll contact you about Google Ads Management.